25 French exhibitors, as Philibert Travel & Events, participated to the journey and promoted their region and the major novelties of 2018.
Canadian tourism in France still has a great developing potential. 5th world destination and 2nd European destination for Canadians, France has welcomed a million visitors last year and stays amongst the most dream destinations of Canadians. With its huge territory and its multi-ethnic population, Canada offers an extremely diversified clientele. On one hand, very mature French-speaking Quebec clients principally composed by repeaters and on the other hand, English-speaking first-timers with European or Asian origins. Highlights of this target audience are most likely city breaks and shopping, culture and heritage tourisms, cruises, golf and ski holidays.
Philibert Travel & Events ‘s Team,